Why Exercise Matters: Discover Your Why (and Overcome Every "Why Not")

Oh, February. Here we are.

We’re officially into the second week of the month, which is usually right when that January "New Year, New Me" energy starts to dim. So, let’s be real: If you resolved to get consistent with exercise, how is it actually going? Most of us start the year with a vision of a better self, but we quickly realize that the path to change isn't a straight line—it’s full of detours. If you’re already struggling to keep that momentum, take a breath and ask yourself why. What is the real hurdle standing in your way?

Whether your resolution is about your health, your heart, or your daily habits, remember to be patient with yourself. Perfection isn't the goal—persistence is. Just keep going.

I could give you so many tips for the gym and your diet. But instead, I'll give you a tip for all aspects of your life. Figure out your WHY. Why will you push harder? Why will you hit the gym more? Why will you make coffee at home instead of heading to Starbucks? Family, Yourself, Friends? What is it?

Once you figure that out, write it down. Write it everywhere. Your bathroom mirror, your fridge, make it your phone background, put a Post-it up on your desk. Remember that WHY. When you feel like giving up, remind yourself of that WHY.

Your diet may fail, you might spend too much one month, or you might miss leg day because you're tired. But - your WHY - never goes away.

When I was battling cancer, I decided my WHYs were so much bigger than any amount of chemo, surgeries, or doctors. Sure there were days I wanted nothing more than my sweats and my bed. But for each of those shit days I promised every single WHY in my life that I would kick ass even harder the next time I was in the gym. I could almost hear my WHY in my head yelling at me to get out there. My WHY became my personal trainer. Pushing me harder day in and day out.

Find your WHY and make 2026 count.

Ready to move with purpose? I designed the Pauir Workout Top because when you’re fighting for your "WHY," the last thing you should struggle with is your gear. With a front-zip design and breathable support, it’s built to help you get out the door and into your power—even on the "shit days." Shop pauir.com